[外贸函电的回复怎么写]Dear Sirs,We thank you for your letter for establishment of business relations with us this month and shall be glad to enter into business relations with your f...+阅读
外贸函电8c原则第8c是什么
下面是7C 请参考外贸函电书写基本原则
一、Courtesy 礼貌语言要有礼且谦虚,及时地回信也是礼貌的表现。例如:We have received with many thanks your letter of 20 May, and we take the pleasure of sending you our latest catalog. We wish to draw your attention to a special offer which we have made in it.You will be particularly interested in a special offer on page 5 of the latest catalog enclosed, which you requested in your letter of 20 May.
二、Consideration 体谅写信时要处处从对方的角度去考虑有什么需求,而不是从自身出发,语气上更尊重对方。例如:“You earn 2 percent discount when you pay cash. We will send you the brochure next month. ”就比 “We allow 2 percent discount for cash payment. We won't be able to send you the brochure this month.” 要好。
三、Completeness 完整一封商业信函应概况了各项必需的事项,如邀请信应说明时间、地点等,确忌寄出含糊不清的信件。
四、Clarity 清楚意思表达明确,要注意:
(一)避免用词错误:例如:As to the steamers sailing from Hong Kong to San Francisco, we have bimonthly direct services.此处bimonthly有歧义:可以是twice a month 或者once two month.故读信者就迷惑了,可以改写为:1.We have two direct sailings every month from Hong Kong to San Francisco.2.We have semimonthly direct sailing from Hong Kong to San Francisco.3.We have a direct sailing from Hong Kong to San Francisco.
(二)注意词语所放的位置:例如:1. We shall be able to supply 10 cases of the item only.2. We shall be able to supply 10 cases only of the item.前者则有两种商品以上的含义。
(三)注意句子的结构:例如:1.We sent you 5 samples yesterday of the goods which you requested in your letter of May 20 by air.2.We sent you, by air, 5 samples of the goods which you requested in your letter of May 20.
五、Conciseness 简洁
(一)避免废话连篇:例如:1.We wish to acknowledge receipt of your letter...可改为:We appreciate your letter...2.Enclosed herewith please find two copies of...可改为: We enclose two copies of...
(二)避免不必要的重复:
(三)短句、单词的运用:Enclosed herewith----->enclosedat this time----->nowdue to the fact that----->becausea draft in the amount of $1000----->a draft for $1000
六、Concreteness 具体
七、Correctness 正确
萨提亚的7C原则知多少
萨提亚的7c原创分别是: 1.承诺保证——它指的是拥有这样一种价值观或思想方法,认为人是需要优先考虑的,而我们所有的工作和生活都是朝着这个方向进行。 2.表里一致——它的基本含义是,我们要朝着诚实坦率的方向努力,让自己的内心体验与外在表现相匹配。 3.协调相容——它指的是我们可以和遇到的每一个人建立起人际关系。 4.有能力——它指的是我们利用从各种学习中得到的信息,在不断提高自身技能和对人的理解的同时,形成一个更加完善的自我。 5.相互合作——它指的是人们相互支持,而不是分裂与竞争。 6.慈悲心——它指的是和另一个人有相同的感受,并能够站在对方的立场和角度来思考问题。 7.意识层面——它指的是我们能够意识到自己与宇宙生命力量的联系。
8.大同世界:它指的是我们承认,我们每个人都是人类和环境的一分子。...
公共关系7c原则是什么
7C原则:
1、Credibility:可信赖性,即建立对传播者的信赖。
2、Context:一致性(又译为情境架构),指传播须与环境(物质的、社会的、心理的、时间的环境等等)相协调。
3、Content:内容的可接受性,指传播内容须与受众有关,必须能引起他们的兴趣,满足他们的需要。
4、Clarity:表达的明确性,指信息的组织形式应该简洁明了,易于公众接受。
5、Channels:渠道的多样性,指应该有针对性地运用传播媒介以达到向目标公众传播信息的作用。
6、Continuity and consistency:持续性与连贯性,这就说,沟通是一个没有终点的过程,要达到渗透的目的,必须对信息进行重复,但又须在重复中不断补充新的内容,这一过程应该持续地坚持下去。
7、Capability of audience:受众能力的差异性,这是说沟通必须考虑沟通对象能力的差异(包括注意能力、理解能力、接受能力和行为能力),采取不同方法实施传播才能使传播易为受众理解和接受。
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