苹果CEO库克华盛顿大学演讲稿

[华盛顿大学优秀毕业生代表英语演讲稿]Faculty, family, friends, and fellow graduates, good evening.I am honored to address you tonight. On behalf of the graduating masters and doctoral students of W...+阅读

苹果CEO库克华盛顿大学演讲稿是苹果公司CEO库克在华盛顿大学的毕业演讲，在美国在毕业前夕，学校会邀请名人进行校园演讲，意味着大学毕业后的新开始，下面是这篇苹果CEO库克华盛顿大学演讲稿

苹果CEO库克华盛顿大学演讲稿全文

人生不能只做观众!

Hello GW.

Thank you very much President Knapp for that kind intro. Alex, trustees, faculty and deans of theuniversity, my fellow honorees, and especially you the class of 2015. Yes.

Congratulations to you, to your family, to your friends that are attending today's ceremony. Youmade it. It's a privilege, a rare privilege of a lifetime to be with you today. And I think thank youenough for making me an honorary Colonial.

Before I begin today, they asked me to make a standard announcement. You've heard this before.About silencing your phones. Those of you with an iPhone, just place it in silent mode. If you don'the an iPhone, please pass it to the center aisle. Apple has a worldclass recycling program.

You know, this is really an amazing place. And for a lot of you, I'm sure that being here inWashington, the very center of our democracy, was a big draw when you were choosing whichschool to go to. This place has a powerful pull. It was here that Dr. Martin Luther King challengedAmericans to make real the promises of democracy, to make justice a reality for all of God'schildren.

And it was here that President Ronald Reagan called on us to believe in ourselves and to believe inour capacity to perform great deeds. I'd like to start this morning by telling you about my first visithere. In the summer of 1977 yes, I'm a little old I was 16 years old and living in Robertsdale, thesmall town in southern Alabama that I grew up in. At the end of my junior year of high school I'dwon an essay contest sponsored by the National Rural Electric Association. I can't remember whatthe essay was about, what I do remember very clearly is writing it by hand, draft after draft afterdraft. Typewriters were very expensive and my family could not afford one.

I was one of two kids from Baldwin County that was chosen to go to Washington along withhundreds of other kids across the country. Before we left, the Alabama delegation took a trip toour state capitol in Montgomery for a meeting with the governor. The governor's name wasGee C. Wallace. The same Gee Wallace who in 1963 stood in the schoolhouse door at theUniversity of Alabama to block African Americans from enrolling. Wallace embraced the evils ofsegregation. He pitted whites against blacks, the South against the North, the working class againstthe socalled elites. Meeting my governor was not an honor for me.

My heroes in life were Dr. Martin Luther King, and Robert F. Kennedy, who had fought against thevery things that Wallace stood for. Keep in mind, that I grew up, or, when I grew up, I grew up ina place where King and Kennedy were not exactly held in high esteem. When I was a kid, theSouth was still ing to grips with its history. My textbooks even said the Civil War was aboutstates' rights. They barely mentioned slery.

So I had to figure out for myself what was right and true. It was a search. It was a process. It drewon the moral sense that I'd learned from my parents, and in church, and in my own heart, and ledme on my own journey of discovery. I found books in the public library that they probably didn'tknow they had. They all pointed to the fact that Wallace was wrong. That injustices likesegregation had no place in our world. That equality is a right.

As I said, I was only 16 when I met Governor Wallace, so I shook his hand as we were expected todo. But shaking his hand felt like a betrayal of my own beliefs. It felt wrong. Like I was selling a pieceof my soul.

From Montgomery we flew to Washington. It was the first time I had ever been on an airplane. Infact it was the first time that I treled out of the South. On June 15, 1977, I was one of 900 highschoolers greeted by the new president, President Jimmy Carter, on the south lawn of the WhiteHouse, right there on the other side of the ellipse. I was one of the lucky ones, who got to shakehis hand. Carter saw Baldwin County on my name tag that day and stopped to speak with me. Hewanted to know how people were doing after the rash of storms that struck Alabama that year.Carter was kind and passionate; he held the most powerful job in the world but he had notsacrificed any of his humanity. I felt proud that he was president. And I felt proud that he was fromthe South. In the space of a week, I had e face to face with two men who guaranteedthemselves a place in history. They came from the same region. They were from the same politicalparty. They were both governors of adjoining states. But they looked at the world in very differentways. It was clear to me, that one was right, and one was wrong. Wallace had built his politicalcareer by exploiting divisions between us. Carter's message on the other hand, was that we are allbound together, every one of us. Each had made a journey that led them to the values that theylived by, but it wasn't just about their experiences or their circumstances, it had to e fromwithin.

My own journey in life was just beginning. I hadn't even applied for college yet at that point. Foryou graduates, the process of discovering yourself, of inventing yourself, of reinventing yourself isabout to begin in earnest. It's about finding your values and mitting to live by them. You heto find your North Star. And that means choices. Some are easy. Some are hard. And some willmake you question everything. Twenty years after my visit to Washington, I met someone whomade me question everything. Who upended all of my assumptions in the very best way. Thatwas Steve Jobs.

Steve had built a successful pany. He had been sent away and he returned to find it in ruins.He didn't know it at the time, but he was about to dedicate the rest of his life to rescuing it, andleading it to heights greater than anyone could ever imagine. Anyone, that is, except for Steve.Most people he fotten, but in 1997 and early 1998, Apple had been adrift for years.Rudderless. But Steve thought Apple could be great again. And he wanted to know if I'd like tohelp.

His vision for Apple was a pany that turned powerful technology into tools that were easy touse, tools that would help people realize their dreams. And change the world for the better. I hadstudied to be an engineer and earned an M.B.A. I was trained to be pragmatic, a problem solver.Now I found myself sitting before and listening to this very animated 40something guy with visionsof changing the world. It was not what I had expected. You see, when it came to my career, in1998, I was also adrift. Rudderless.

I knew who I was in my personal life, and I kept my eye on my North Star, my responsibility to dogood for someone else, other than myself. But at work, well I always figured that work was work.Values had their place and, yes, there were things that I wanted to change about the world, but Ithought I had to do that on my own time. Not in the office. Steve didn't see it that way. He was anidealist. And in that way he reminded me of how I felt as a teenager. In that first meeting heconvinced me if we worked hard and made great products, we too could help change the world.And to my surprise, I was hooked. I took the job and changed my life. It's been 17 years and Ihe never once looked back.

At Apple we believe the work should be more than just about improving your own self. It's aboutimproving the lives of others as well. Our products do amazing things. And just as Steveenvisioned, they empower people all over the world. People who are blind, and need informationread to them because they can't see the screen. People for whom technology is a lifeline becausethey are isolated by distance or disability. People who witness injustice and want to expose it, andnow they can because they he a camera in their pocket all the time.

Our mitment goes beyond the products themselves to how they're made. To our impact onthe environment. To the role we play in demanding and promoting equality. And in improvingeducation. We believe that a pany that has values and acts on them can really change theworld. And an individual can too. That can be you. That must be you. Graduates, your valuesmatter. They are your North Star. And work takes on new meaning when you feel you are pointedin the right direction. Otherwise, it's just a job, and life is too short for that. We need the best andbrightest of your generation to lead in government and in business. In the science and in the arts.In journalism and in academia. There is honor in all of these pursuits. And there is opportunity todo work that is infused with moral purpose. You don't he to choose between doing good anddoing well. It's a false choice, today more than ever.

Your challenge is to find work that pays the rent, puts food on the table, and lets you do what isright and good and just.

So find your North Star. Let it guide you in life, and work, and in your life's work. Now, I suspectsome of you aren't buying this. I won't take it personally. It's no surprise that people are skeptical,especially here in Washington. Where these days you've got plenty of reason to be. And a healthyamount of skepticism is fine. Though too often in this town, it turns to cynicism. To the idea thatno matter who's talking or what they're saying, that their motives are questionable, their characteris suspect, and if you search hard enough, you can prove that they are lying. Maybe that's justthe world we live in. But graduates, this is your world to change.

As I said, I am a proud son of the South. It's my home, and I will always love it. But for the last 17years I've built a life in Silicon Valley; it's a special place. The kind of place where there's no problemthat can't be solved. No matter how difficult or plex, that's part of its essential quality. A verysincere sort of optimism. Back in the 90s, Apple ran an advertising campaign we called ThinkDifferent. It was pretty simple. Every ad was a photograph of one of our heroes. People who hadthe audacity to challenge and change the way we all live. People like Gandhi and Jackie Robinson,Martha Graham and Albert Einstein, Amelia Earhart and Miles Dis. These people still inspire us.They remind us to live by our deepest values and reach for our highest aspirations. They make usbelieve that anything is possible. A friend of mine at Apple likes to say the best way to solve aproblem is to walk into a room full of Apple engineers and proclaim, this is impossible.

I can tell you, they will not accept that. And neither should you. So that's the one thing I'd like tobring to you all the way from Cupertino, California. The idea that great progress is possible,whatever line of work you choose. There will always be cynics and critics on the sidelines tearingpeople down, and just as harmful are those people with good intentions who make no contributionat all. In his letter from the Birmingham jail, Dr. King wrote that our society needed to repent, notmerely for the hateful words of the bad people, but for the appalling silence of the good people.

The sidelines are not where you want to live your life. The world needs you in the arena. There areproblems that need to be solved. Injustices that need to be ended. People that are still beingpersecuted, diseases still in need of cure. No matter what you do next, the world needs yourenergy. Your passion. Your impatience with progress. Don't shrink from risk. And tune out thosecritics and cynics. History rarely yields to one person, but think, and never fet, what happenswhen it does. That can be you. That should be you. That must be you.

Congratulations Class of 2015. I'd like to take one photo of you, because this is the best view inthe world. And it's a great one.

Thank you very much.

苹果CEO库克华盛顿大学演讲经典语录：

人生不能只在台下观看!世界需要你们登上竞技场。那些亟待解决的问题，那些等待你们去伸张的正义，那些还在受压迫的人们，那些还没有办法治愈的疾病……不管未来你们要做什么，这个世界需要你们的能量、热情、和不安分的进取心。