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商业项目计划书英文

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商业项目计划书英文

Venture project plan

A project overview

Project name:

Start-up time:

Ready to register capital:

Project progress: (a deion of the current progress since the start of the project)

Major shareholder: (list) the name of the current shareholder, the amount of investment, the form of investment, the unit and the telephone.

anization: (using a graph to represent)

Main business: (ready to operate the main business.)

Profit model: (detailed deion of the projects business profit model.)

The next 3 years of development strategy and business objectives: (industry status, sales revenue, market share, product brands, etc.)

Two management

2.1 to set up the board of directors of the pany: (a member of the board of directors, name, position, work unit and contact telephone number)

2.2 introduction: Executive Chairman and general manager, mainly responsible for the technical, the main person in charge of marketing, the main person in charge of Finance (name, gender, age, education, professional title, School of graduation, contact telephone number, the main experience and performance, mainly to explain the management experience and successful cases. In this in the industry)

2.3 incentive and restraint mechanisms: (the panys management and key personnel will take what kind of incentive mechanism and incentives. )

Three research and development

Analysis of the technical feasibility and maturity of the 4.1 project

Discussion on technical innovation of 4.1.2 project

(1) the basic principles and key technical content

(2) technological innovation

4.1.2 project maturity and reliability analysis

4.2 the projects research results and main technical petition: (whether the products by domestic and international authoritative departments and agencies at all levels of expertise; the situation at home and abroad, the project in terms of technology and product development of domestic and foreign petitors, enhance the petitiveness of the project to take measures.)

4.3 follow-up research and development plan: (please specify to ensure product performance, product upgrading and maintaining the advanced level of technology, research and development of the project focus, or the next 3 years to be developed new products.

4.4: (R D investment funds total investment, up to now the project in technology development plan and then put the number of development funds, purchase of equipment, annual list development staff costs and other expenses related to development.)

4.5 technical resources and cooperation: (the project of the existing technical resources and technical reserves, whether to seek technical development and cooperation, such as tertiary institutions, research institutes, etc., if there is please explain the cooperation.

4.6 technical security and incentive measures: (please indicate the project to take the technical security measures, incentive mechanism, how to ensure the stability of the project. The technical file security and key technical personnel and the technical team)

Four industry and market

5.1 industry status: (development history and present situation, which changes to the product profit, profit rate influence is bigger, enters this profession the technical barrier, the trade barrier, the policy guidance and the limit and so on.

5.2 market outlook and Forecast: (the industry sales development forecast and indicate the data source or basis).

5.3 target market: (please specify the type of main users for the product / service).

5.4 major petitors: (deion of the main petitors in the industry, the main deion in the main sales market petitors, they share market share, petitive advantage and petitive disadvantage)

5.5 market barriers: (please explain the market sales of the industry control, the difficulty of the panys products into the market and Countermeasures)

5.6 SWOT analysis: (the advantages and disadvantages of products / services pared with petitors, faced with the opportunity and threat)

5.7 sales forecast: (Forecast Ltds sales revenue and market share in the next 3 years)

Five marketing strategy

6.1 price strategy: (the position of the cost of sales, the basis for the formulation of sales price and discount policy)

6.2 marketing strategy: (please explain in the establishment of sales work, sales channels, advertising sales promotion, the establishment of agents, distributors and after-sales service strategy and implementation measures)

6.3 incentive mechanism: (a deion of the establishment of a good quality of the sales teams strategy and approach to the sales staff to take what kind of incentive and restraint mechanism)

Six production of products

7.1 production of products (production mode of production or missioned by the production process, production scale, production site, process flow, production equipment, quality management, raw materials procurement and inventory management, etc.)

7.2 production staffing and management

Seven financial planning

9.1 equity financing of small and medium enterprises and equity: (I hope the number of venture capital shares of the project, other sources of funding, as well as the interests of the investment participants in the pany)

9.2 capital use and use of the plan: (please list the SME financing after the implementation of the project plan, including the progress of the capital investment, the effect and starting and ending time.

9.3 return on Investment: (shows the erage annual rate of return on investment in the next 3 -5 years after the financing of small and medium enterprises) and the relevant basis.

9.4 financial forecast: (please provide financing for SMEs in the next 3 years to predict the future of the balance sheet, ine statement, cash flow statement, and to explain the basis for the preparation of financial forecast data.

Eight risks and Countermeasures

11.1 main risks: (please specify this may be encountered during the implementation of the project development risk, policy risk, management risk, market risk, production risk, financial risk, exchange rate risk, the risk of dependence on key project personnel etc.. )

11.2 risk countermeasures: (the above risks exist, please explain the control and prevention countermeasures. )

中文翻译

创业项目计划书

一 项目概况

项目名称:

启动时间:

准备注册资本:

项目进展:(说明自项目启动以来至目前的进展情况)

主要股东:(列表说明目前股东的名称、出资额、出资形式、单位和联系电话。)

组织机构:(用图来表示)

主要业务:(准备经营的主要业务。)

盈利模式:(详细说明本项目的商业盈利模式。)

未来3年的发展战略和经营目标:(行业地位、销售收入、市场占有率、产品品牌等。)

二 管理层

2.1 成立公司的董事会:(董事成员,姓名,职务,工作单位和联系电话)

2.2 高管层简介:董事长、总经理、主要技术负责人、主要营销负责人、主要财务负责人(姓名,性别,年龄,学历,专业,职称,毕业院校,联系电话,主要经历和业绩,主要说明在本行业内的管理经验和成功案例。)

2.3激励和约束机制:(公司对管理层及关键人员将采取怎样的激励机制和奖励措施。)

三 研究与开发

4.1 项目的技术可行性和成熟性分析

4.1.2项目的技术创新性论述

(1)基本原理及关键技术内容

(2)技术创新点

4.1.2项目成熟性和可靠性分析

4.2项目的研发成果及主要技术竞争对手:(产品是否经国际、国内各级行业权威部门和机构鉴定;国内外情况,项目在技术与产品开发方面的国内外竞争对手,项目为提高竞争力所采取的措施。)

4.3 后续研发计划:(请说明为保证产品性能、产品升级换代和保持技术先进水平,项目的研发重点、正在或未来3年内拟研发的新产品。)

4.4 研发投入:(截止到现在项目在技术开发方面的资金总投入,计划再投入的多少开发资金,列表说明每年购置开发设备、员工费用以及与开发有关的其它费用。)

4.5 技术资源和合作:(项目现有技术资源以及技术储备情况,是否寻求技术开发依托和合作,如大专院校、科研院所等,若有请说明合作方式。)

4.6 技术保密和激励措施:(请说明项目采取那些技术保密措施,怎样的激励机制,以确保项目技术文件的安全性和关键技术人员和技术队伍的稳定性。)

四 行业及市场

5.1 行业状况:(发展历史及现状,哪些变化对产品利润、利润率影响较大,进入该行业的技术壁垒、贸易壁垒、政策导向和限制等。)

5.2 市场前景与预测:(全行业销售发展预测并注明资料来源或依据。)

5.3 目标市场:(请对产品/服务所面向的主要用户种类进行详细说明。)

5.4 主要竞争对手:(说明行业内主要竞争对手的情况,主要描述在主要销售市场中的竞争对手,他们所占市场份额,竞争优势和竞争劣势)

5.5 市场壁垒:(请说明市场销售有无行业管制,公司产品进入市场的难度及对策)

5.6 SWOT分析:(产品/服务与竞争者相比的优势与劣势,面临的机会与威胁)

5.7 销售预测:(预测公司未来3年的销售收入和市场份额)

五 营销策略

6.1 价格策略: (销售成本的构成, 销售价格制订依据和折扣政策)

6.2 行销策略:( 请说明在建立销售网络、销售渠道、广告促销、设立代理商、分销商和售后服务方面的策略与实施办法)

6.3激励机制:(说明建立一支素质良好的销售队伍的策略与办法, 对销售人员采取什么样的激励和约束机制)

六 产品生产

7.1产品生产(产品的生产方式是自己生产还是委托加工,生产规模,生产场地,工艺流程,生产设备,质量管理,原材料采购及库存管理等)

7.2 生产人员配备及管理

七 财务计划

9.1 股权中小企业融资数量和权益:(希望创业基金参股本项目的数量,其他资金来源和额度,以及各投资参与者在公司中所占权益)

9.2 资金用途和使用计划:(请列表说明中小企业融资后项目实施计划,包括资金投入进度,效果和起止时间等。)

9.3 投资回报:(说明中小企业融资后未来3 -5 年平均年投资回报率及有关依据。)

9.4 财务预测:(请提供中小企业融资后未来3 年项目预测的资产负债表、损益表、现金流量表,并说明财务预测数据编制的依据。)

八 风险及对策

11.1 主要风险:(请详细说明本项目实施过程中可能遇到的政策风险、研发风险、经营管理风险、市场风险、生产风险、财务风险、汇率风险、对项目关键人员依赖的风险等。)

11.2 风险对策:(以上风险如存在,请说明控制和防范对策。)

商业项目计划书英文

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