[高中英语书面表达]英语书面表达是对英语语言知识的积极运用。它包括两大方面：一是内容，即写什么；二是表述，即如何用语言把内容表述出来。为了避免所存在的问题并提高英语书面表达能力，宜从以下几方...+阅读
参考
什么是关系营销
所谓关系营销，是把营销活动看成是一个企业与消费者、供应商、分销商、竞争者、政府机构及其他公众发生互动作用的过程，其核心是建立和发展与这些公众的良好关系。
1985年，巴巴拉·本德·杰克逊，他提出了关系营销的概念，使人们对市场营销理论的研究，又迈上了一个新的台阶。关系营销理论一经提出，迅速风靡全球，杰克逊也因此成了美国营销界倍受瞩目的人物。巴巴拉·本德·杰克逊为美国著名学者，营销学专家。他对经济和文化都有很深入的研究。科特勒评价说，“杰克逊的贡献在于，他使我们了解到关系营销将使公司获得较之其在交易营销中所得到的更多。”
What is the relationship marketing
The so-called relationship marketing, is marketing as a business and consumers, suppliers, distributors, competitors, government agencies and other public interaction in the process, the core of the establishment and development of these public good relations .
1985, the German Barbara Jackson, he has proposed the concept of relationship marketing, marketing people on the theoretical study, to a a new level. Relationship Marketing is a theory that quickly swept the world, Jackson has become so much attention the U.S. marketing industry figures. Barbara Jackson of the German renowned scholars for the United States, marketing experts. He has on the economy and culture is very in-depth study. Kotler, said, ＂Jackson's contribution is that he so that we understand that the relationship marketing companies will be compared with its marketing in the transaction received more.＂
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